Through years of fearless investigation, Viva! has exposed the chilling truth behind the dairy industry – a cycle of relentless cruelty and environmental destruction, hidden behind a veil of “wholesome” advertising.
Every page of this newly designed Scary Dairy: How to Escape leaflet peels back the industry’s whitewashed lies to reveal the harsh reality: newborn calves ripped from their mothers, cows imprisoned in zero-grazing sheds, and toxic by-products seeping into our bodies and the planet.
This powerful outreach tool doesn’t stop at horror – it shows the way out. With inspiring facts about dairy-free living and the abundance of delicious alternatives, it empowers readers to break free from the nightmare. Perfect for stalls, events and campaigns, this leaflet shines a light in the darkest corners and helps ignite change in a country that still prides itself on “high welfare standards.”
Please note; this leaflet contains graphic imagery
About Viva!
Viva! is the UK’s leading vegan campaigning charity, specialising in undercover investigations and high-profile animal campaigns. Founded in 1994 by Juliet Gellatley, we have spent more than 30 years creating a kinder, more sustainable world for humans and animals alike.
