Every January, millions of people around the world take part in Veganuary, choosing to eat vegan for a month. It’s a simple but powerful step that helps protect animals, improve health and reduce our impact on the planet.
If you’re trying veganism this January, thank you – you really are making a difference. Whether you’re taking part yourself or supporting a friend or family member, one month can open eyes, change habits and inspire a kinder way of living.
To help you along the way, Viva! offers a wide range of free resources. These include our How to Go Vegan booklet and our popular leaflet set covering veganism for animals, health and the environment, as well as delicious vegan recipes. We also have practical guides on topics such as going dairy-free and vegan sports nutrition.
Food plays a huge role in making veganism accessible and enjoyable. Simple vegan swaps can help people transition to a plant-based diet with ease. Try a Mummy Meegz Chuckie Egg as a vegan alternative to a Crème Egg, a Go Max Go Twilight bar as a Mars-style chocolate or Candy Kittens Treets Salted Peanuts and Mummy Meegz M’z Gems instead of M&Ms. You can even get a swap for a Kinder Buenos with LoveRaw’s M:lk Chocolate Cre&m Filled Wafer Bars!
We also offer a range of thoughtful vegan gifts, perfect for Veganuary and beyond. Choose from animal adoptions, plush toys, ethical clothing and inspiring books, including vegan cookbooks to help you create tasty, satisfying plant-based meals at home.
Veganuary isn’t about perfection – it’s about progress. Every plant-based meal is a positive step forward. For many people, this month becomes a turning point, changing how they see animals and helping them realise the power of their everyday choices. One month can spark a lifetime of compassion for animals, people and the planet. 🌱 